digital marketing Archives

17 Jan

2024

3 Big Changes in Digital MarketingNavigating the Digital Advertising Landscape: What’s Changing in 2024?

By: Eric Category:digital marketing, digital marketing budgets, display marketing, google advertising, UncategorizedTag: digital marketing, digital marketing planning, digital marketing services, mobile marketing:

Digital Marketing Changes: What to Know As we dive headfirst into January ’24, the pace of life seems to be moving at light speed. Amidst the whirlwind of activities, it’s crucial for marketers to stay abreast of the latest trends and changes in the digital advertising landscape. In this week’s discussion, we’ll explore three major […]

13 Dec

2018

Planning For Your Digital Marketing

By: Eric Category:digital advertising philadelphia, digital marketing, digital marketing budgets, digital mobile marketing, UncategorizedTag: digital grader, digital marketing, digital marketing planning, digital marketing tool:

Hit Your Digital Marketing Target In 2019 Each year in the 4th quarter we see digital marketing experts on blogs and social media put out their top whatever list of things to look for in the coming year. Most time this list are long and confusing to most local businesses. Digital marketing can be hard […]

15 May

2018

Increase Marketing Performance With Reviews

By: Eric Category:digital marketing, google marketing, increasing reviews, online reviews, reviews, SEO ideasTag: local reviews, online reviews, reviews:

The Importance Of Local Reviews Many local businesses are making investments in their website, their marketing, their organic rank, and social media to drive leads but way too few are spending time doing the one thing that would help get all of those areas to convert at a higher percentage…online reviews. Most every business knows […]

22 Mar

2016

Directory Listings Are Vital To Healthy Digital Footprint

By: Eric Category:digital marketing, Directory listing, directory management, local directory listing, Local seo

Directory listings are vital to a health digital footprint… There are MANY directories online and your business is most likely listed in most of them but how accurate are those listings? 100% of the businesses we polled found errors on their listings. What does this mean…it means that your name, phone number or address are wrong or […]

15 Oct

2015

Create an offer that works:

By: Eric Category:digital marketing, local business marketing, marketing offers, small business marketing

Call To Action – Promo – Offer – Special – Coupon – Sale These are all words to describe what we, in the marketing world, love to tell clients to push in their advertising to get interactions. Where we fail our clients is to help them understand what makes a good offer that drives more […]

24 Mar

2015

3 Tips To Spring Forward In 2015

By: Eric Category:digital marketing, mobile advertising, online marketing philadelphia

As we get into the spring season, it is important to make sure that your digital marketing plans are set up to help you convert more business. Below are three important tips for any small business to be successful here in 2015. Spring time in Philadelphia is a wonderful time for business to engage with […]

1 Apr

2014

5 Common SEO Mistakes

By: Eric Category:digital marketing, SEO ideas, SEO mistakes, website marketing

Welcome to our April edition of From the Desk of Team Laylon! As we move into what will hopefully be a break from our extremely challenging winter, we are going to focus on growing your online business. Soon the flowers will be in full bloom and with that in mind we’d like to help you […]

Eric Laylon